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Kx, a division of Newry based First Derivatives has been selected as an Innovation Partner to Aston Martin Red Bull Racing, following the success of its existing relationship with the leading F1 team.

The extended partnership reflects the desire of Aston Martin Red Bull Racing to apply Kx technology’s unmatched performance for ingesting and analyzing sensor data to a wider range of applications, based on the competitive advantage their use of Kx has delivered to date.

Brian Conlon, CEO of Kx, commented: “We are delighted to be extending our relationship with Aston Martin Red Bull Racing. We are both driven by precision and performance and we share many similar philosophies around the importance of continual innovation. We look forward to deepening our relationship across a spectrum of opportunities where our combined efforts have the potential to deliver significant benefits for both our companies.”

Kx will be deployed to enhance areas such as aerodynamic testing and high-performance analytics across the organization. This results from the success generated by Kx’s initial deployment to analyze sensor data for wind tunnel analysis, where performance was improved by orders of magnitude.

The Aston Martin Red Bull Racing crew were in Newry in November courtesy of Newry BID and First Derivatives. Photograph: Columba O'Hare/ Newry.ie
The Aston Martin Red Bull Racing crew were in Newry in November courtesy of Newry BID and First Derivatives. Photograph: Columba O'Hare/ Newry.ie

As an Innovation Partner, Kx’s logo will be prominently displayed on the latest version of the Aston Martin Red Bull Racing F1 car, which is being formally unveiled today (13 February 2019).

Kx joins other leading technology companies, including IBM, AT&T, Siemens and Hewlett Packard Enterprise, as Aston Martin Red Bull Racing Innovation Partners. 

Matt Cadieux, CIO of Aston Martin Red Bull Racing, commented: “The analysis of sensor data, particularly time-series, is critical to the success of a modern F1 team. Working with Kx we have seen how its lightning-fast performance provides us with an edge and we look forward to extending it across our operations.”

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