1 Comment
The Marketing and Communications Team at Southern Regional College were thrilled to be the recipients of two marketing awards at the inaugural Remarkable Marketing Awards 2024 on Friday last 31 Mayin Belfast. The team were finalists and ultimate winners in the categories ‘Education and Training’ and ‘Large Marketing Team’.
This year's awards focused on celebrating the individuals behind groundbreaking initiatives and those who transform remarkable ideas into reality. Despite often working behind the scenes, the College's Marketing and Communications team is dedicated to ensuring the success of the College's events and communications.
Walter Campbell, lead judge and one of the most awarded creative thinkers in advertising, praised the dedication and resilience evident in the submissions during the judging process.
The team have achieved several remarkable achievements over the past twelve months. Prioritising environmental sustainability, they have replaced their large prospectus with condensed fold out leaflets on higher and further education, conserving natural resources and reducing carbon footprint.
Along with the rise in digital technology and the changing landscape of information consumption, the team has strategically placed significant emphasis on developing the growth of its online social media channels to deliver key messages. This has seen the College’s social media channels witness expediential growth with users availing of fresh content and the latest social media trends on Facebook, Instagram, LinkedIn, Twitter and YouTube.
In addition to day-to-day activities, the team organises a wide range of events during the academic year. From open days to award ceremonies for further education students’ academic, fundraising and sporting successes, together with the all-important annual higher education graduation. The team ensures all students’ efforts are recognised and commended.
A special mention goes to the other finalists in the categories. Within ‘Education and Training’ the SRC marketing team were amongst teams from Ulster University, Briefed and the highly commended team from The Open University. Meanwhile in the ‘Large Marketing Team’ category, SRC stood amongst marketers from DFI Beds, Flair Showers and the highly commended team from Artemis Technologies.
Lee Campbell, Interim Principal & CEO of Southern Regional College commented “Congratulations to our Marketing and Communications Team for their well-deserved awards. The team strive to make a positive impact on learners’ experience at the College and their impact extends far beyond visible awards. These awards recognise the time, dedication and impact they have on our student’s College experience, a commendable result.”
