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Cefetra, which has a site in Newry as part of its UK-wide network, has launched a new digital platform giving farmers round-the-clock access to key business information from their smartphone, PC or tablet.
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The Cefetra Farmers Portal and Mobile App allows users to view contracts and payment details, track collection and delivery schedules, access grain sample results in real time, monitor market prices and manage their accounts from any location, whether in the office or out in the field.
James Neilson, Supply Chain Director, said: "We understand that farming does not stop, so neither should access to information. The Cefetra Farmers Portal and Mobile App has been developed to give farmers flexibility and control, enabling them to interact with us in a way that suits their schedule, be it via the app, a phone call, or a face-to-face visit."
Mr Neilson added: "This tool provides visibility 24 hours a day, seven days a week across contracts, deliveries, invoices, and more, directly from a smartphone, PC or tablet."
The app is currently being rolled out in phases, with customers receiving email instructions on how to get started. Dedicated support is also available from Cefetra's network of farm buyers to assist with the onboarding process.
