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Claire Lyons, the reigning Miss Buttercrane, and local talent spotter Pauline O’Malley are on the lookout for contenders for this year’s Miss Buttercrane competition.   Timed to crown a winner to participate in Newry Style City, the shopping centre is keen for wannabe contestants to pop along for a chat at the Buttercrane Centre on Easter Saturday 30th March, between 1pm and 5pm.Buttercrane Centre want to hear from anyone – male or female - who thinks they have what it takes to walk the walk and talk the talk of a role model for the local fashion scene says Peter Murray, Centre Manager.

The 2013 Face of Buttercrane has just been launched and whether you simply have a passion for fashion, an eye for designing and customising your own outfits, or maybe even an ambition to build a career as a model you are the type of person they want to hear from.  Take a step in the right direction by having a chat with their talent spotters, Pauline O’Malley and Claire Lyons. 

Pauline, a former Miss Northern Ireland, will be in Buttercrane Centre from 1pm to 5 pm this Easter Saturday the 30th of March, joined by Claire Lyons, the reigning Miss Buttercrane, who can tell you all about what the opportunity entails. 

The competition is timed to find three new faces just in time for Buttercrane’s events surrounding Newry Style City’s weekend of fashion and style events, of which Buttercrane is a main sponsor (19 to 21 April.) 

Speaking about her title-holding year, Claire, who is a first year nursing student at Queen’s University as well as working part-time in Top Shop at Buttercrane, says “The whole experience has developed my self-esteem, boosted my confidence and has been an incredibly enjoyable experience.”

Peter adds; “As well as taking part in fashion show events for Buttercrane at Newry Style City, the three finalists in our Face of Buttercrane 2013 will also be automatically entered into the fashion week’s Style Awards, with the overall winner being revealed and crowned at one of our fashion shows on April 20.  The winner will receive a £200 Buttercrane Gift Card and reign supreme for the rest of the year as the star of many of our Centre’s fashion shows and photo shoots. Each of the two runners up will receive £50 as well as opportunities to also feature in Buttercrane’s fashion promotion activities.”

If you are unable to make it along to the centre on the 30th, send an email with a couple of good full length photos of you in your favourite outfits and your contact details to customerservice@buttercraneshopping.co.uk by 5pm on Friday 29 March.

Peter adds; “Another date for you diary is Saturday 13 April when we’ll be on the look out for a Buttercrane Street Style winner.  So all cool, hip and trendy Buttercrane shoppers be warned to come along in your best street style that day, where our Street Style Spotters will be in the Mall snapping contestants.  Finalists photos will be posted on our facebook page and the person who receives the most votes by 19 April will win a £100 Buttercrane Gift Card and goody bag, as well as the title.”

Stay up to date on Buttercrane’s activities at this year’s Newry Style City event at www.facebook.com/Buttercrane

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